The process of designing, developing, deploying, and maintaining software for a specific group of users, functions, or organizations is known as custom software development. Custom software development, in contrast to commercial off-the-shelf software (COTS), focuses on a specific set of requirements. COTS may be packaged, marketed, and sold commercially because it is designed to fulfill a wide range of demands. The best software development company in Chennai offers custom-built software.

Custom software development is frequently handled by in-house development teams or third-party developers. Custom software development follows the same techniques and methodologies as other types of software development. A customized project would go through the same steps as any other software project, such as gathering requirements, creating code, testing, and deploying it, and would employ the same approaches, such as Agile, DevOps, or Rapid Application Development.

Application customization, modernization, and management are all included in the custom software development process. Customizing commercial software to meet specific requirements is known as application customization. For a company’s unique software to stay viable in the face of changing user and market expectations, it must be modernized. Application administration supports software effectiveness by assisting with tasks like installation, upgrades, performance and availability optimization, and service desk responsibilities.

Benefits of Custom Software

Custom software is built to support processes quickly and efficiently, reducing the need to tinker with or modify off-the-shelf software.


As a company or organization grows and evolves, custom software may extend and adapt. Designers and developers can anticipate future requests as part of the requirements gathering process. Rather than spending money on additional licenses or subscriptions to bundled programs, these features might be built within the application.

Integration costs are reduced

When purchasing commercial software, one of the most crucial issues to ask is if it will work with existing and legacy applications. If the answer is no, companies will have to spend more money to make commercial software compatible with their current infrastructure. Custom software can be made to fit a specific situation.


Custom software development is a viable way to make money. Businesses who develop their software may own it and thus be able to license or sell it to other companies, depending on the terms and conditions of the project.


Being free of a commercial software vendor has two sides. On the plus side, businesses can avoid price increases for licensing and maintenance, as well as being stuck maintaining packaged software if the vendor goes out of business or stops creating it. On the other hand, the organization that developed or had bespoke software produced is responsible for its support and maintenance. Due to the nature of the equation, each company must carefully examine whether it is preferable to build or buy.

Types of Customized Software

Content Management Systems (CMS)

A content management system allows businesses to update their websites without the need for a web developer by adding new posts, information, and documents. The content management system takes care of all the routine activities, allowing you to concentrate on the most important aspects of your website.

A content management system, or CMS, allows you to create a website without having to write all of the code from scratch. This means you can save time and money when it comes to producing web pages, storing photos, and performing other tasks.

Content Management System is used to create custom software (CMS)
  • RCDSO’s – E-Portfolio Accreditation Platform
  • Iridium – Partners Portal
  • Bell – Consulting and E-Procurement Solution
Top Features of Content Management System (CMS)
  • Manages unstructured information
  • Focuses on content generation or production
  • Content delivery is done through the apps
  • Supports workflow and content categorization capabilities
  • Stores digital files in nested folders
Customer Relationship Management (CRM)

Customer relationship management (CRM) software allows sales and marketing departments to keep track of customers, referrals, prospective customers, and vendors.

CRM software brings together all of your customer information in one place, helping you to better organize and manage interactions. It also automates routine tasks and aids in the tracking of performance and productivity.

Customer Relationship Management (CRM) is used to create custom software (CRM)

  • Google – Programmable Search Engine
  • DHL – Unique Logistics and Tracking Code
  • Auzmor – Learning Management System
Top Features of Customer Relationship Management (CRM)
  • It aids in the storage of consumer contact information such as names and addresses.
  • Keep track of your interactions with others to keep track of what you’ve said to them.
  • Helps in lead management
Enterprise Resource Planning System

Enterprise resource planning (ERP) software aids in the management of day-to-day operations of a company, such as accounting, risk management, compliance, procurement, supply chain management, and project management.

Furthermore, it can assist you in combining several existing business processes into a single, easy-to-use customized system while avoiding data duplication.

Enterprise Resource Planning System (ERP) is used to create custom software.

  • McDonald’s – POS Technology
  • Uber – Uber API
  • Monster Movers – GPA Tracker Application
Top Features of Enterprise Resource Planning System
  • Analyze and monitor data-driven processes with a fully integrated and intuitive platform.
  • Has the ability to carry out time-consuming tasks such as data entry, accounting, invoicing, and reporting.
  • Aids in the management of all aspects of your company’s sales and revenue
Operations Management Software

From automating industrial capacities to managing corporate processes, operations management software may assist a company.

However, operations management software primarily ensures that a company’s operations are as effective and efficient as possible, allowing you to provide the greatest possible results to customers.

Software created specifically for you Build with the help of operations management software

  • TorahResource is a company that develops custom software to help businesses run more efficiently.
  • BlackBerry – Issue Tracking Application
  • Idea Street Software Solution for a UK Government Agency
Top Features of Operations Management Software
  • Because of analytics-based capacity planning, operations are more reliable.
  • Using standardized operational processes improves the quality and regulatory compliance of production outputs.
  • Inventory costs are reduced as a result of accurate inventory planning and tracking.
  • Reduce operational risks by providing timely alerts on issues like delays and defective products.
Enterprise Software Solutions

An enterprise software solution can assist a company in improving its business and management reporting processes. Easy online payment processing, interactive product catalogs, automatic invoicing systems, and security are all benefits of such software.

  • Custom Software Build Using Enterprise Software Solutions
  • Air Canada – In-house Financial Application
  • Life Support Systems – Performance Tracking App
Top Features of Enterprise Software Solutions
  • Tracks, analyses, and reports company data to assist finance teams in the process.
  • Serves as an end-to-end personnel management platform.
  • Make manufacturing operations more efficient through planning, obtaining raw materials, and forecasting.

We’ll now go over some of the top custom software examples and their applications. Let’s take a closer look at each scenario.


Netflix has developed unique software that allows it to collect a significant amount of data to better understand its consumers’ viewing patterns. It assists in providing better services to clients to improve viewership.


Amazon can lead by understanding what customers want thanks to bespoke software. Amazon now collects data on consumer product preferences to provide a hassle-free and risk-free online shopping experience for all.


Google assists people by giving them the stuff they were seeking using specialized software. It takes into account their comments and answers to the displayed findings. Google has accumulated a large number of search result listings throughout time to provide the best possible consumer experience.


Uber uses custom software to provide a seamless experience for both drivers and riders. It has a sophisticated dispatching system that allows riders to meet the nearest available driver at their leisure. It also assists drivers with navigation and assistance systems.


McDonald’s unique software enables employees to quickly learn and become productive team members with little or no training. To be more customer-centric, McDonald’s has invested in proprietary technology (first in Canada) to offer self-serve kiosks around the country.